ZS
Making Complex Health Stories Clear
Services
Strategic Storytelling
Thought Leadership
Content System
Executive Comms
Motion Design
Making Complex Health Stories Clear
ZS, a global leader in pharmaceutical consulting, asked us to help clarify and visualize their domain expertise for an audience of healthcare professionals. We immersed ourselves in the science, conducting workshops, stakeholder interviews, and deep industry research to fully understand their R&D pipeline.
From there, we developed a creative roadmap and delivered a mixed-media campaign anchored by an executive-led vision video, supported by motion graphics and modular content. Designed to translate complexity into clarity, the work helped align internal stakeholders while positioning ZS as a trusted voice in medical innovation.
Real Results.
99%
strategic targets reached
76%
engagement rate
60%
view-through rate
The campaign turned complex healthcare strategy into clear, compelling storytelling. From executive alignment to cross-platform delivery, the work helped position ZS as a credible, creative force in pharma communications.
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